Ponsse PLC

by Hoggett Creative

Ponsse PLC
Project Description

The Client

Ponsse’s registered office is in Vieremä, Finland, the place it was established in 1970. Ponsse specialise in the production, sales and maintenance of forest machines designed for the cut-to-length method and the related information systems. In the cut-to-length method, tree trunks are cut to lengths in the forest to suit their intended use. At the same time, the information systems inform the end users of the types and quantities of timber they will next receive from the forest.

Graphic Design and Print

Our first job for Ponsse UK was to design and digitally print an A4 used machine sales brochure. This was available and also mailed with their monthly invoices. This was a roaring success for Ponsse and the sales brochure as all their used stock was sold. Using images from the Forestry Harvesting Demo (see below) and also supplied images, we designed and printed an A3 calendar for distribution across the UK. Our most recent project was to design and produce a presentation folder to contain information about extended warranties.

Photography and Video production

Ponsse and Clark Tracks asked us to attend a Forestry Harvesting Demo in Scotland to produce photography and videos. It was the first demonstration of the completely upgraded Ponsse Bear 8-wheeler harvester. Also showing was the first four Ponsse Scorpions in the UK. It was a great opportunity for us to produce industrial photography and video production for a wide range of Ponsse machines in one location. We also arranged for a selection of machines to run at night for photographing and videoing - this was an amazing opportunity. Photographs have been used on website, brochures, newsletters and advertising campaigns across the world.

Below is a film we produced, this is used at exhibitions and was uploaded to Youtube - receiving over 63,000 views to date (Feb 2016).

Project Video
Project Details
  • ClientPonsse PLC
  • CategoriesGraphic Design
    Photography and Video