Activ8 Lubricants Ltd

by Hoggett Creative

Activ8 Lubricants Ltd
Project Description

The Client

ACTIV8 Lubricants Ltd is a family business producing aftermarket lubricant products providing gains in efficiency and working life in engines and chain driven mechanisms. These products include: ACTIV8 Friction Reducer, oil additive and ACTIV8 Chain Lube and Chain Cleaner, a highly effective lubricant and protector for all chain types.

The Brief

Chris from Activ8 was looking for a local design company to develop a long term marketing, design and print relationship. After our initial meeting we started creating a consistent brand image - through packaging, flyers, adverts, social media and website.


Using existing cutter guides we created new packaging designs for their Friction Reducer boxes and 1 litre bottles. We brought in a graphic element to represent the reduction of friction - going from red to green.

Back in 2012 our first project was to design labels for their two aerosol canned chain care products. Because of a change in European packaging regulations, we are now (2016) taking the opportunity to redesign these can labels, bringing them in-line with the already updated Friction Reducer packaging.

Promotional Flyers and Adverts

Flyers are an important part of Activ8 marketing. We design and print general flyers for each product range and also dealer specific flyers, these are in the 1,000s. Occasionally we produce short run flyers for one-off events and offers. We also designed a range of press adverts to help raise brand awareness.

Exhibition Displays

Activ8 attend many exhibitions throughout the year. We designed and produced exhibition backdrops and roller banners. All easy to manage and adaptable to different stand layouts and sizes.

Ecommerce Website Design and Development

Development of a new ecommerce online store has brought their brand together. Activ8 were trained to be able to process orders, manage products and update content pages. The site has account access for trade only customers, with special prices and ordering - simplifying the ordering process was a key function.

Facebook Campaign

We designed and managed the upload of advertising campaigns for facebook, posting offers online and publicising exhibitions they were due to attend. This helped with brand awareness.

What the client said...

"We had been looking for a design agency for several months. Finally, when I discovered Simon and the team at Hoggett Creative through a Google search, it appeared that such a passionate team would be the partner we had been looking for — which became obvious as soon as we started working together. Needless to say, we are extremely satisfied with the results. We are continuing to work on projects."

Chris Simpson - Managing Director

Project Details
  • ClientActiv8 Lubricants Ltd
  • CategoriesGraphic Design
    Photography and Video
    Web Design
    Packaging Design
    Signage and Display